Predicted cortical response,before you ship.
Noesis scores video, audio, and copy against six cortical bands and compares variants side by side, so creative decisions get data before the media budget is spent. Self-hosted, like everything we ship: your campaigns never leave your network.
Product tourClick 01-04 to jump
Particula⌄Search...⌘K
+ New analysisLibraryCompare
Recentspring-cut-b.mp4spring-cut-a.mp4radio-vo-30s.wavlaunch-page-copy.md
Settings
New analysisfsaverage5 · destrieux
New analysis
Drop a video, audio file, or text snippet to predict its cortical response signature.
↑Drop a file or click to browseRecommended duration: 15s or longer..MP4 .MOV .WEBM .MKV · .WAV .MP3 .M4A .FLAC · .TXT .MD
Noesis predicts cortical sensory and language processing for the average viewer, not emotion, persuasion, or behavioral outcomes.Analyze
Analyzing · spring-cut-b.mp4
UploadingRunning encoderAggregating bandsReady ✓0%8%17%25%33%42%50%58%67%75%83%92%100%
You can leave this page; the job will finish in the background.Particula⌄Search...⌘K
+ New analysisLibraryCompare
Recentspring-cut-b.mp4spring-cut-a.mp4radio-vo-30s.wavlaunch-page-copy.md
Settings
Analysisspring-cut-b.mp4fsaverage5 · destrieux
Predicted cortical responsefsaverage5 · 20,484 vertices
LowHighGrey = no model output
Predicted activation for the average viewer, mapped on the real cortical surface.Destrieux 2009 · 6 bands
▶0:000:020:040:060:080:100:120:140:160:180:200:220:24spring-cut-b.mp4
Cortical bandsZ-scored
Vision+0.84
Faces & Bodies+1.31
Scenes & Places-0.28
Sound+0.52
Language+2.10
NarrativeExp+0.44
Particula⌄Search...⌘K
+ New analysisLibraryCompare
Recentspring-cut-b.mp4spring-cut-a.mp4radio-vo-30s.wavlaunch-page-copy.md
Settings
Analysisspring-cut-b.mp4fsaverage5 · destrieux
Predicted cortical responsefsaverage5 · 20,484 vertices
Seeked to 0:14 · multi-band peakLowHighGrey = no model output
0:140:30
InsightsDeterministic · no LLM
Scanning for standout moments...
Faces & Bodies peak at 0:070:07 ↗
Predicted activation in faces and bodies regions is +1.92 σ above this clip's baseline at 0:07.
Multi-band engagement at 0:140:14 ↗
3 cortical bands (Vision, Faces & Bodies, Language) peak together around 0:14.
Narrative peak at 0:21Exploratory0:21 ↗
Predicted activation in narrative regions is +1.58 σ above this clip's baseline at 0:21. Narrative has limited validation; treat it as a directional signal.
Particula⌄Search...⌘K
+ New analysisLibraryCompare
Recentspring-cut-b.mp4spring-cut-a.mp4radio-vo-30s.wavlaunch-page-copy.md
Settings
A/B comparespring-cut-a.mp4 vs spring-cut-b.mp4fsaverage5 · destrieux
Variant Aspring-cut-a.mp4
Variant Bspring-cut-b.mp4
Divergence over timePeak divergence at 0:14
Higher = more disagreement between A and B.0:000:060:120:180:240:30
Band deltas (A − B)Bars scaled to 0.48
Vision+0.12
Faces & Bodies+0.31
Scenes & Places+0.05
Sound-0.22
Language-0.48
NarrativeExp+0.09
Largest divergence at 0:140:14 ↗
Language and Sound account for most of the gap between the variants around 0:14.
What it does
See it live in a demo →Six cortical bands, one score sheetPredicted neural response across six cortical bands, including vision, faces, and language, plotted second by second against your material.
Video, audio, and copyScore a finished cut, a voiceover, or a headline in the same tool, before anything ships or a media dollar is committed.
A/B compare, before launchPut two variants side by side and see where their predicted responses diverge, band by band, moment by moment.
Self-hosted, like the restUnreleased campaigns are among the most confidential assets a company holds. Noesis runs on your infrastructure with zero telemetry.
How deployment works
Start at step 01 →01Discovery call30 minutes, no slides. We map your creative pipeline, the formats you test, and the security constraints around unreleased work.
02Pilot installContainerized deployment to a staging environment in your VPC, on the same stack as Lumen and Notetaker. Two weeks median, one engineer.
03Production rolloutRunbook handoff, operator training, and 90 days on call. After that it is yours to operate, no vendor dependency.
In practice · Creative testing
Test it against your own history: score a campaign you already have results for, and judge the correlation yourself before you rely on it.
6cortical bands per score
3media types: video, audio, copy
0campaign assets leave your network
Self-hosted · Zero telemetry · A/B compare
Request a demoBring a past campaign to the demo. We score it live and you compare against what actually happened.
See how we ship production AI→
More products
All products →What a demo looks like
Book it →01Scoring call, 30 minBring real material: a cut, a voiceover, two headline variants. We score it live and walk the bands together.
02Pilot proposal in 48 hoursScope, timeline, deployment surface, and success metrics, in writing.
03Reference call, optionalTalk to a team currently running Particula products in production before you commit.
Request a demo
“Creative teams measure after launch, when the budget is already spent. Noesis moves the measurement before the ship date: score the cut, compare the variants, then spend.”
Sebastian Mondragon, Founder of Particula Tech
Request a demo30 minutes · no sales deck